Don't I need a sector expert to sell my business?

Quite the opposite. They will have existing business relationships with your potential buyers - or hope to get business from them in future. That means you can't count on them for completely independent advice or to fight your corner to the limits. Nor are relationships with potential buyers necessary to ascertain their interest; top managements are on the lookout for suitable acquisition opportunities and will respond if presented with any interesting opportunity.

No sector expert can be au fait with the latest strategic thinking of all the potential buyers in the world for your business, and their dogmatism can cost you your best buyer. Beware!

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